English Version | Electro - Technical

15 Jul 2021
By Vogue Portugal

To say that this Chanel watch capsule collection, entitled Chanel Electro, has the mastery of the maison, is just a technicality.

To say that this Chanel watch capsule collection, entitled Chanel Electro, has the mastery of the maison is just a technicality.

Expectable: the name that stands out for the quality it prints on all its projects doesn't need presentations in terms of technique. Maybe it doesn't need it in design either, but in the name of the absurdity that surrounds this issue, let's do it. The latest range from the French house comes just in time for the launch of this nonsense edition, which celebrates everything that makes us disconnect from the world and do a reset. More or less as did electronic music, which flourished as a genre in the 80s and brought with it an aesthetic that still persists – and this line confirms it in four examples that reinvent iconic Chanel watch models in the emblematic contrast of the eighties – the black of the night with neon tones: the PREMIÈRE Electro, limited to 555 copies; the J12 Electro, 38 and 33 mm, limited to 1255 pieces each; BOY.FRIEND Electro, limited to 55 copies; and finally CODE COCO Electro, limited to 255 pieces.

Translated from the original, as part of Vogue Portugal's The Nonsense Issue, from July/August 2021.Full credits and story on the print version.