... and the innovation was born. Please give an award to the genius who developed the undereye concealer, the moisturizing balm, and the anti-aging serum. The beauty industry is a relentless engine of progress, and these are just five of the many examples that prove it.
... and the innovation was born. Please give an award to the genius who developed the undereye concealer, the moisturizing balm, and the anti-aging serum. The beauty industry is a relentless engine of progress, and these are just five of the many examples that prove it.

Luminous Silk Foundation, Giorgio Armani
It seems like decades ago, but it's not that far back in makeup history. Yes, there was a time when, for lack of anything better, one would cover the face with thick, opaque foundation. Until Giorgio Armani introduced the Luminous Silk Foundation and everything changed. Minimalism came into vogue and luminous, natural skin took priority on the trend list. Even some time after its launch, this foundation is still one of the biggest references in the cosmetics industry.
Advanced Génifique Serum, Lancôme
Discovering how skin really works has been one of the biggest breakthroughs in reducing the signs of aging. And embedding that knowledge into a cosmetic product is almost like finding the fountain of youth. Through more than 20 years of research, Lancôme has developed the Advanced Génifique Concentrated Serum, which acts according to the needs of the skin microbiome. Its formula ensures luminosity, firmness, uniformity, and wrinkle minimization.
Phyto-Blanc Le Correcteur Taches Concealer, Sisley
As a result of time or intensive sun exposure, few are those who do not see their face decorated with a significant number of spots. Some deserve to stay to tell our history, but others are just annoying. It is with the second ones in mind that the Phyto-Blanc anti-spot concealer was created. Its lightening formula, developed by Sisley, acts on the most difficult imperfections, promising significant results in just fifteen days.
Florbela Enzymatic Mask, Catarina Barbosa Skincare
Florbela Espanca, the Portuguese poet, revolutionized writing. Florbela, the enzymatic mask, is revolutionizing beauty. This product made in Portugal can already be called the next big thing in the cosmetic sector. In contact with water, this mask turns into a cream that should cover the face for 15 minutes. When you remove it, your skin will feel soft and radiant, thanks to the pineapple and papaya enzymes, which are the key ingredients in this natural formula.
Balm Frost Lipstick, Tom Ford
Eyes eat too: isn't that what they say? This balm created by Tom Ford is a real feast, whether in the package or after application. Hydration, shine, and a touch of irreverence are just a few characteristics that can be associated with the most sensual lipstick on the market. It is true that we have said goodbye to the cold season, but that does not mean that you have to abandon the frosty look. On the lips, it seems to be here to stay.
Originally translated from The Revolution Issue, published April 2023.Full stories and credits on the print issue.
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