What's Next | December 2024
As the year unfolds, it’s time to rethink what deserves a place in our beauty arsenal.
Are we leaning toward microbiome-enhancing creams, designed to repair as they hydrate? Or embracing the ethos of underconsumption, where fewer products deliver greater impact? Some may find solace in simplicity, returning to basics, while others will indulge in beauty as a ritual of well-being and sensory delight. There’s no single path to follow. The right choice is the one that resonates with who we are—and who we aspire to become. So, the question remains: what will you add to your cart?
Micro to my Biome
The goal of skincare isn’t perfection—it’s health. Healthy skin thrives not through unattainable ideals but by fostering balance. At the heart of this lies the microbiome, the invisible ecosystem that keeps our skin barrier strong. Beyond mere hydration, it’s about nurturing an environment where skin can repair, grow, and glow in its natural state.
One for All
The era of endless steps is over. In a world where wellness reigns supreme, simplicity is key. Enter multi-tasking heroes: products designed to streamline routines without compromising results. Why juggle multiple bottles when one can deliver it all—better, faster, and fuss-free? One for all, and all for one.
Back to Basics
Skincare’s roots trace back to the humble oil—a timeless staple that remains unmatched in versatility and care. Even oily skin can benefit from its sealing, replenishing, and nourishing magic. A few drops of liquid gold can hydrate, protect, and impart a luminous sheen, proving that sometimes the simplest solutions are the most transformative.
Skinification
With skincare at the forefront of beauty, it’s no surprise that the rest of the body is catching up. Enter skinification: a holistic approach to neglected areas like the scalp and body. This year, the focus shifts beyond the face, creating routines that care for all the "skins" we live in.
Immersive Experience
Not all beauty is about results; sometimes, it’s about the journey. In a world of cutting-edge technology and groundbreaking ingredients, the simple ritual of self-care remains a cornerstone. The true reward lies in the well-being we cultivate by caring for the most important subject of all—ourselves.
Translated from the original in the What's Next Issue, published December 2024. Full credits and stories in the print issue.
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