English Version | I have a crush, her name is...

There are lovers who just blow our minds. We think about them day and night, imagine fictional scenarios before we go to sleep, and envision a future together. Until the inevitable day comes, when you make the big decision, and from then on there's no turning back. A simple swipe of the credit card and voilà... you're coming home with me. Some people go crazy over platonic loves, job crushes or Hollywood stars. Around here, we're delirious with fashion, with pieces that make our jaws drop and make us want to shout "you're the one that I want" at the top of our lungs. This is more or less how we feel about LOLA CASADEMUNT's proposals for this fall/winter. For 40 years, the brand has prided itself on dressing confident, authentic women who value their individuality and, this season, is once again claiming this position with a collection that exalts the glamour inherent to the festive season, but also presents options for everyday life because, after all, we don't need a special date to live a great fashion love story.

The collection is divided into different capsules, with two main lines of inspiration. The first is full of references to the splendor of the 70s, where vibrant colors reign supreme and color blocking is the star. Oversized jackets, fitted shirts, men's pants or leather accessories are joined by the brand's well-known monogram and animal print - now reinterpreted for the cold season. The second line, on the other hand, looks for a more urban touch that serves as inspiration for the creation of modern and eclectic pieces. Among the voluminous pieces, with rich textures and diverse materials, a new palette of contrasting colors stands out, where black is the star tone and contrasts with details in fluorine tones. Accessories are once again in the spotlight, proving that they are much more than just a complement: they are, in fact, the perfect final touch to any look.

Like other campaigns, CALL ME LOLA is starring Spanish supermodel Nieves Alvarez, and promises to protect us from cold days but, above all, from monotony: from logomania to animal print in leopard, zebra or crocodile patterns, not forgetting the contrasting tones that are printed on a variety of materials, LOLA CASADEMUNT's proposals are full of personality and are very versatile, promising an option for every occasion.

*Originally translated from the Love & Hope Issue, published December 2023. Full credits and stories in the print issue.