English Version | The future is here

The next innovations in the cosmetics industry are here. From sustainability to inclusion, through the products that remain relevant year after year, it is before our eyes that the great revolutions of Beauty are unfolding, the ones that, twenty years from now, will be in the books of its history. These are the products that symbolize that progress.

Rouge Hermès lipstick, Hermès 

The arrival of a new season is synonymous with irresistible beauty launches. For Fall/Winter, Hermès presented three new lipsticks inspired by the timeless red shade, whose limited-edition packaging makes these products true collectible items. Times change, desires change, but the red lipstick never goes out of fashion - and Hermès' matte formula is so concentrated that it also stands the test of time while remaining comfortable on the lips.

Volcanic clay mask, Ignae

Rich in minerals and botanical oils, this face mask originates in the Azorean land, where volcanic clay has been used to purify the face for thousands of years. This ancient technique now comes in an elegant and luxurious package, offering a home spa experience. Radiance, elasticity and reduction of wrinkles are some of the benefits that come from regular usage of Ignae's new volcanic clay mask.

Pro Filt'r Soft Matte Longwear foundation, Fenty Beauty

Rihanna is not only a leader in the music industry. The singer has made her Beauty brand, Fenty Beauty, a pioneer in the industry by launching makeup products with an extensive and varied range of colors. The Pro Filt'r Soft Matte Longwear foundation is an industry staple with more than 59 different shades - a number that continues to grow season after season. After this launch, several brands have followed Fenty Beauty's footsteps and expanded their color offerings.

Cicaplast Balm B5, La Roche-Posay 

Every 15 seconds, a pack of Cicaplast Balme B5 is sold in Europe. It's not a recent launch - especially for those who already know the wonders of pharmaceutical cosmetics - but that hasn't stopped La Roche-Posay's face balm from exploding recently on TikTok. Soothing skin irritations is its big purpose, but many have discovered a wide range of functions in this little package.

Lift Integral firming day cream, Lierac

Since 1975, Lierac Laboratories have been at the forefront of skincare innovation. With the recently introduced Lift Integral range, that position is once again reinforced. There are four new care products, all programmed to identify skin problems and modify the mechanisms at their origin. The Lift Integral firming day cream is the star of this launch, with a formula composed of 97% natural components, such as rose of Provence and black tulip extract, which took more than seven years to develop.

Translated from the original on The 20th anniversary issue, published November 2022.Full story and credits in the print version.